Arriving at the Right Type of Language Professional

By ATA Compass | March 13, 2017

Business people don’t have to communicate with extraterrestrials (yet), but they can still learn a few things from the sci-fi thriller Arrival. The blockbuster…

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The Importance of Hiring Qualified Technical Translators

By ATA Compass | January 24, 2017

Occasionally, an enterprise client comes to our firm for post-translation help. The scenario usually looks like this: they needed a technical text translated, they…

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To Translate or Not to Translate? 5 Tips for Knowing When You Need Professional Translation

By ATA Compass | November 28, 2016

“A little knowledge goes a long way.” That’s what Michael, the owner of a fast-growing company, said to his business partner when discussing the…

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Global Expansion Can Be Hindered without Proper Translation Services

By ATA Compass | October 14, 2016

According to the U.S. Census Bureau, in the Atlanta metro area, 146 languages are spoken at home. As more businesses expand globally, it is…

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Legal Risks in Translations: Hanging On Every (Foreign) Word

By ATA Compass | October 5, 2016

Janel and her business partner Kevin go all in on their wearable-tech startup. They even get foreign patents translated into English to make sure…

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The High Cost of Cheap Translation

By ATA Compass | August 3, 2016

Why You Shouldn’t Skimp When Leaping the Language Barrier You pay for the best product development and manufacturing. Your legal and administrative people are…

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5 Tips for Taking Your Business Global

By ATA Compass | July 19, 2016

The Coca-Cola Company is the leading beverage maker in China’s $69 billion soft drink market, but the story might have been quite different if…

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The ATA Compass

The ATA Compass

By ATA | June 25, 2016

Want to reach more customers, grow your business, and improve your bottom line? The ATA Compass publishes articles and provides resources to show you…

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Don’t Get Lost in Translation. Get It Right!

By ATA Compass | June 14, 2016

We’ve all seen them: eyebrow-raising “translations” that leave you either shaking your head or slapping your knee. Just ask Google and you’ll find countless…

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Automation Doesn’t Solve Everything

By ATA Compass | June 6, 2016

Six Things You Should Know About Machine Translation Taco Bell’s return to Japan in 2015 was widely anticipated, but the company’s launch of its…

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Certified Translation vs. Certified Translator

By ATA Compass | May 25, 2016

What is a Certified Translation? In the United States a certified translation consists of the following three parts: The source-language (original) text The target-language…

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Hello, World! Quality Website Translation is Your Entry Pass to a Global Market

By ATA Compass | May 1, 2016

What stands between your business and world domination? Language, for one. Whatever your native language is, most of the world doesn’t understand it. So…

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