For non-linguists, buying interpreting services is often frustrating. Many buyers are not even sure they need a professional interpreter since they know someone who is bilingual and willing to help out.
Buyers simply don't see the same problems and risks of miscommunication that you see.
These potential clients need to know what you do and the value your services can bring to their business. That's where Interpreting: Getting It Right comes in. This straightforward brochure explains the where, why, and how of professional interpreting services. It's a quick read that offers practical, hands-on information for language services consumers, perfect for client education.
To preview this brochure online, click Interpreting: Getting It Right.
ATA members can also receive 20 free copies in print just for the asking. Contact the ATA Membership Services Manager for details.
The Interpreting: Getting It Right brochure was developed by former ATA Public Relations Committee member Chris Durban. Layout was provided by Mark Richardson. Thank you to all the volunteers who worked on this project.